In a daring twist to dessert innovation, parenting model Frida has partnered with New York-based artisanal ice cream firm OddFellows to unveil a breast milk–impressed ice cream.
The brand new flavour, which does not contain real human breast milk, goals to imitate its style and coincides with the launch of Frida’s new 2-in-1 Guide Breast Pump.
Launched on Tuesday, August 5, the ice cream shall be out there for a restricted interval at OddFellows’ Dumbo location in Brooklyn, New York, till 10 August.
Curious clients also can order pints on-line through Frida’s web site at $12.99 every, with a minimal buy of two pints. Nationwide shipping is available while supplies last.
Would you strive breast milk-flavored ice cream? Frida, an organization identified for making child merchandise, has teamed up with ice cream chain Oddfellows to promote a taste that tastes like breast milk.
What You Have to Know is now streaming completely on @DisneyPlus. Stream now:… pic.twitter.com/6c1eLQkmye— ABC Information (@ABC) August 6, 2025
What Does it Style Like
Describing the distinctive flavour, Frida mentioned in an announcement: “It’s candy, a bit salty, easy, with hints of honey and sprinkles of colostrum, and contains a distinct colostrum yellow tinge.”
The product has sparked important on-line buzz, with many social media customers intrigued, but confused, about its elements.
The press launch assured the general public that the dessert contains no actual breast milk. As an alternative, the elements embrace conventional dairy components akin to milk, heavy cream and skim milk.
In a cheeky promotional push, Frida posted a photograph on social media of a truck bearing the slogan “Breast Milk Ice Cream” alongside the caption: “Style it for your self.”
Netizens React
The marketing campaign has gone viral, drawing widespread commentary from amused and baffled netizens alike.
Timed to mark National Breastfeeding Awareness Month, the discharge additionally highlights the rising cultural curiosity round breast milk and its perceived dietary advantages.
“This can be a pitch-perfect illustration of the candy, creamy, nutrient-packed goodness we’ve all needed to strive however have been afraid to ask,” the corporate added.
Right here goes somebody evaluate on the Frida breast milk ice cream pic.twitter.com/eMkEABQOpB
— soroh (@soroh) August 6, 2025
For these in New York, free scoops shall be distributed from 12 to 1 p.m. on Wednesday, August 6 and Sunday, August 10, on the Dumbo pop-up.
From well being developments to frozen novelties, Frida and OddFellows have definitely churned up a dialog starter.