Amazon Prime Day will stretch to 4 days this yr — twice so long as in years previous — giving customers an extended window to buy offers on the e-commerce website. That is the primary time the corporate has run its site-wide sale for 4 full days, the corporate stated in its release.
The custom of Amazon Prime Day began a decade in the past with the inaugural occasion held on July 15, 2015 to coincide with Amazon’s twentieth anniversary. Since then, it has expanded to incorporate extra days, extra international locations and extra fanfare — providing offers on every little thing from vacuum cleaners to clothes to AirPod Professional earbuds.
Final yr’s Prime Day marked Amazon’s largest occasion, with greater than 200 million objects offered by unbiased sellers in the course of the 48-hour sale, in keeping with Amazon.
Here is what to find out about Amazon’s Prime Day 2025.
What’s Prime Day?
Prime Day is an opportunity for Amazon Prime members to get unique offers on Amazon.com. When the corporate unveiled Prime Day in 2015, it stated its objective was to supply an occasion that will rival Black Friday, which falls on the Friday after Thanksgiving. Prime Day offers customers an opportunity to purchase objects from their properties relatively than heading to a retailer.
“Usually held in the summertime, Prime Day options offers on a wide range of merchandise throughout fashionable product classes,” Amazon stated in a post.
When do Prime Day offers begin?
Prime Day will run from July 8-11 this yr, with gross sales kicking off at 12:01 a.m. PDT on the eighth. The occasion will finish on the eleventh at 11:59 p.m. PDT.
What might be on sale?
A complete bevy of things might be marked down in the course of the Prime Day occasion, together with electronics, faculty provides, clothes, groceries and sweetness merchandise. To see what kind of offers you could find, go to Amazon’s Prime Day website.
Amazon can also be providing early deals for members now till Prime Day kicks off on July 8. This consists of offers on Grubhub+ and grocery deliveries, small enterprise reductions and gross sales on Amazon gadgets and types.
Which international locations are taking part in Amazon Prime Day?
Twenty international locations might be concerned within the July Prime Day occasion. They embrace Australia, Austria, Belgium, Canada, Colombia, France, Germany, Italy, Eire, Japan, Luxembourg, the Netherlands, Poland, Portugal, Singapore, Spain, Sweden, Türkiye, the U.S. and the U.Okay.
Different international locations — together with Brazil, Egypt, India, Mexico, Saudi Arabia, and the United Arab Emirates — can have their very own likelihood to have fun Prime Day later in the summertime, in keeping with Amazon.
Can I take part in Prime Day if I’m not an Amazon Prime member?
Amazon says Prime Day is solely for Prime members. If you do not have an account, you may have to join a Prime membership, which presently prices $14.99 a month, or $139 a yr.