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    Home»Nigeria Economy»Experts examine practical models to leverage Nigeria’s fast-growing creative economy
    Nigeria Economy

    Experts examine practical models to leverage Nigeria’s fast-growing creative economy

    NigeriaNewzBy NigeriaNewzNovember 25, 2025No Comments3 Mins Read
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    L–R: Senior Economist & Program Lead, Narrating Conduct Change Program, World Financial institution, Victor Orozco-Olvera; Founder/CEO, The Gentle Design Manufacturing facility, Osaru Alile; Affiliate Professor (Analysis Monitor), Division of Pc and Info Science, College of Pennsylvania, Sharath Chandra Guntuku; Founder/CEO, Eden Enterprise Group, Fifehan Osikanlu; Managing Director, Norman Lear Heart, College of Southern California, Johanna Blakely; Managing Director, BGR Consulting Ltd, Habibah A. Waziri; and Senior Digital Supervisor, MTV Staying Alive Basis, Bolade Ogunfuye, throughout the session titled “Entertaining Change: Subsequent-Era Media Partnerships for Social Affect and Gender Equality” held in Lagos.


    Eden Enterprise Group, in partnership with the World Financial institution, efficiently hosted the Nigerian pilot version of Entertaining Change: Subsequent-Era Media Partnerships for Social Affect and Innovation.

    Held as a part of a worldwide collection spanning New York, Los Angeles, Abuja, and Lagos, the Nigeria periods examined sensible fashions for leveraging Nigeria’s fast-growing inventive financial system to drive scalable social affect.

    Conversations targeted on inventive information use, AI-driven behaviour change instruments, and funding pathways that unlock each social and financial worth.

    The convenings introduced collectively main voices from authorities, personal funding, world improvement establishments, and the inventive industries to discover how storytelling, expertise, and strategic capital can strengthen training outcomes, shift social norms, and speed up inclusive financial improvement.

    As a part of broader engagements that week, Eden Enterprise Group, alongside MTV Staying Alive Basis and MBO Capital, additionally convened a targeted Investing in Artistic Futures roundtable with personal traders and creative-sector executives.

    This dialogue spotlighted visionary leaders and innovators, significantly girls on the forefront of media, leisure, and expertise.

    Their contributions underscored the central function girls play in driving cultural affect, shaping rising markets, and powering the subsequent technology of Nigeria’s inventive industries.

    “By aligning innovation, storytelling, and funding, we are able to construct an ecosystem that drives inclusive development and world competitiveness for Africa’s inventive financial system,” mentioned Fifehan Osikanlu, Founder and CEO of Eden Enterprise Group.

    “When analysis meets creativity, highly effective instruments emerge to enhance improvement outcomes at scale,” added Victor Orozco-Olvera, Senior Economist on the World Financial institution.

    The Entertaining Change Nigeria periods type a part of a broader world alliance linking AI, information, and inventive storytelling to advance training, shift dangerous norms, and promote inclusive development.

    Strategic companions throughout the worldwide initiative embrace the Gates Basis, USC Annenberg, Ladies in Movie (Los Angeles), the College of Pennsylvania, Fable Advisory, BGR Consulting, Audacity Belongings, SBB Media, and BellaNaija.

     

    Iheanyi Nwachukwu

    Iheanyi Nwachukwu, is a inventive content material author with over 18 years journalism expertise writing on banking, finance and capital markets. The a number of awards profitable journalist is Assistant Editor, BusinessDay. Iheanyi holds BSc Diploma in Economics from Imo State College; Grasp of Science (MSc) Diploma in Administration from College of Lagos.
    Iheanyi has attended a number of work-related trainings together with (i) Superior Writing and Reporting Abilities (Pan African College, Lagos); (ii) Information Company Journalism (Indian Institute of Mass Communication {IIMC}, New Delhi, India); and (iii) Capital Markets Growth and Laws (Worldwide Regulation Institute {ILI} of Georgetown College, Washington DC, USA).



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